Lead Magnets
What is a Lead Magnet and Why Do You Need One on Your Website?
This article is for you if you want to understand what a lead magnet is, how to put it together and why you should have one on your website.
Imogen Allen 23rd June 2019
The Umbrella Blog
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Content Marketing
Why Your Website Content is Not About You
Unfocused website content means you will struggle to connect with your audience and generate leads. Let’s look at why your website content is not about you.
Imogen Allen 16th June 2019
Content Marketing
What Does it Mean to ‘Grow Your Website’?
You may have heard the phrase ‘grow your website’ but what does it actually mean? If you have been in business for a while then you are most likely to be ready to move your business to the next level.
Imogen Allen 5th June 2019
Content Marketing
What’s the Best Way to Structure Your Blog?
There is an abundance of content available to us online, more than we could ever consume, so what is it that makes one blog post stand out from another?
Imogen Allen 1st April 2019
Website Building
What You Need to Know to Create an Effective Homepage
The homepage of your website is the online window to your business. Creating an effective homepage is crucial to its success.
Imogen Allen 25th March 2019
Website Maintenance
WordPress Maintenance: Professional v DIY
WordPress maintenance is essential. A website is not a ‘set and forget’ project. Once the website has been built it’s absolutely vital that it is maintained.
Imogen Allen 9th March 2019
Website Building
WordPress v Website Builders – Which One is Right for You?
WordPress and Website Builders enable you to create a website. This article will look at the differences between the two and examine the pros and cons.
Imogen Allen 1st March 2019
Website Building
What’s the Difference Between a Domain Name and Web Hosting?
What’s the difference between a domain name and web hosting? It’s important to know the difference between the two.
Imogen Allen 23rd February 2019
Resources to Help your Web Agency
The Website Identity Framework The WIF®
The 8 Homepage Fundamentals
A Quick Guide to Website Success
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